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The Importance of Content

Developing New Zealand digital content is critical to New Zealand’s future. Having fast broadband is important but it is only going to help deliver our future if we have the applications to use and the information available we want and need.

 
“Content” is information which is made available through digital networks. "Information" is a broad concept that encompasses national heritage collections, government information, Māori language resources, research databases, literature, history and entertainment, as well as relationships that can be conducted through online facilities (e.g. e-learning, online GST returns or Internet banking).

New Zealanders need to be able to create content, store it, access it, use it, share it and ultimately get value from it, whether it is to meet our economic, cultural, environmental or social needs.

In the Digital Strategy we set a goal for developing the Content area:
Goal: To unlock New Zealand's stock of content and provide all New Zealanders with seamless, easy access to the information that is important to their lives, businesses, and cultural identity.

You can access the Content section of the Digital Strategy publication here
æ Content Section 
 

Action

The Government is currently developing a range of inter-related initiatives that are contributing to the Content goal of the Digital Strategy. These initiatives work closely with the developments in the Connection and Confidence areas of the Digital Strategy, as developing Content on its own isn't enough.

The activities cover a wide range of areas that include the e-government program (making Government services more accessible), broadcasting (as converging technologies like Internet based television change the way our broadcasting environment works), work on historical and cultural content and work on the regulatory environment to ensure our laws are ready for the digital world (includes the Copyright amendments bill).

To find out more about some of the intiaitives that the Government is working on visit the
æ  Content Actions section.

 
Hot Topics

Digital Broadcasting: Review of Regulation In light of the changes implied by digital broadcasting, Cabinet authorised a review of the current regulatory settings, using a combination of research and stakeholder consultation. The review will be managed by the Ministry for Culture and Heritage, and conducted jointly with the Ministry of Economic Development. It will take broadcasting policy as its starting point, but will also consider the implications of convergence for regulatory policy. It will address issues under the broad headings of competition law, standards and copyright at three main stages of the value chain: content, distribution and networks.   See: Terms of Reference for the Review of Regulation [68k, pdf] or Terms of Reference for the Review of Regulation [html]

NZLive.com has it covered NZLive.com – the smart new cultural portal developed in the Ministry for Culture and Heritage as part of New Zealand's Digital Strategy – is a busy digital gateway to the arts, culture and heritage sector. The website's achieved some major goals:  It offers a national Events Calendar, covering performing and visual arts, festivals, broadcasts, recreation and sport. It also features a new Cultural Funding Guide, which identifies likely sources of funding for individuals and cultural groups. NZLive.com contributes to the Digital Strategy's goals for developing content by connecting local and international audiences to information about New Zealand’s cultural activities, services and identity.